News, updates, insights for business owners interested in developing their personal media brand.
New BlThe best marketing advice I’ve received didn’t come from marketing experts. It came from people keenly attuned to human behavior -- a filmmaker, a ghost hunter, an MLB pitcher, a musician, a novelist, a lawyer and a social media analyst.og Post Description
The most common fear business owners whisper to me is this: "I want to sell my product or service. But I don’t want to be, you know… [eyes dart left, then right] "salesy."
I would do it differently. It was 2019 when I sent scores of “seeking‑new‑opportunities” emails -- my first job search in a decade. If I had to do it again, I wouldn't worry so much about the damn resume.
Trust isn’t something you ask for. It’s something you earn -- over time, and we know this because we asked consumers*. And this is what they told us.