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News, updates, insights for business owners interested in developing their personal media brand.

The Trust List: 13 Surprising Ways You Earn Trust

The Trust List: 13 Surprising Ways You Earn TrustBy: Jim Thompson

There are a dozen simple actions you can take every day that build it. The problem is they require time, authenticity, and consistency.

The Trust List: 13 Surprising Ways You Earn Trust

Why Your Story Isn’t Landing (and How to Fix It)

Why Your Story Isn’t Landing (and How to Fix It)By: Jim Thompson

I've seen it too often. A CEO is thrilled with their story. It portrays them, their success, their product, their history, their brand. But [chirp, chirp🦗] crickets.

Why Your Story Isn’t Landing (and How to Fix It)

Year One: 9 Smart Moves + 10 Rookie Mistakes

Year One: 9 Smart Moves + 10 Rookie MistakesBy: Jim Thompson

I learned a lot in Year One. So if you’re launching a project that scares, challenges, and or excites you, these could be helpful.

Year One: 9 Smart Moves + 10 Rookie Mistakes

These 7 one-liners shifted how I run my business

These 7 one-liners shifted how I run my businessBy: Jim Thompson

New BlThe best marketing advice I’ve received didn’t come from marketing experts. It came from people keenly attuned to human behavior -- a filmmaker, a ghost hunter, an MLB pitcher, a musician, a novelist, a lawyer and a social media analyst.og Post Description

These 7 one-liners shifted how I run my business